About

Property is a people business that keeps pretending it isn’t.

MosStone Property is one person with a network behind her, not a firm with a switchboard. Here’s who you’d actually be dealing with.

Sam Mosse, director of MosStone Property
Sam Mosse, director, MosStone Property Ltd

Sam Mosse

Director. Based in Suffolk, working across East Anglia.

Sam came to property the long way round. The first career was commercial interior design, starting in the 1980s — offices, retail units, hospitality spaces — which meant three decades of walking into a building and immediately reading it. What’s structural and what’s cosmetic. What the last people got wrong. What it would cost to put right, and whether that cost is worth paying.

It turns out that is most of property investment. The finance can be learned, and has been. The instinct for what a building actually is, underneath the decoration, takes considerably longer.

Design taught me that a space either works for the people in it or it doesn’t, and no amount of money spent on the surface fixes one that doesn’t.

Sam Mosse

MosStone Property was set up to do two things that most firms keep separate: find genuine returns for private investors, and give homeowners in difficult positions a straight answer about their options. Those two sides of the business meet more often than you’d think, and keeping both honest is easier when the same person is answerable for both.

What we’re actually for

Returns and housing are the same question asked twice

“Profit with purpose” is the sort of phrase that means nothing by itself. Here is the version with content in it.

The investor side

Private investors deserve deals that survive contact with reality: real comparables, real refurbishment costs, real rental demand, and the risks written down rather than left for them to discover. A return that only exists in a spreadsheet isn’t a return.

The housing side

Every one of those investments becomes somebody’s home. Properties that have sat empty or fallen out of use come back into decent condition and back into supply. In towns like ours, where the housing pressure is real and the stock is old, that is not a marketing line — it’s just what happens when the work is done properly.

The seller side

The homeowners who call are frequently at a low point. The value we can add is telling them the truth about their options quickly, including when the truth is that they don’t need us. That costs us some business and buys something worth more.

The line we hold

We don’t pressure sellers, we don’t oversell returns to investors, and we don’t put anyone into a deal because it suits us. If those three hold, the rest of the business more or less runs itself.

The network

Who else is involved, and where

MosStone is deliberately a hub. Being straightforward about who does what is part of the point.

Named delivery partners

Expert Property Shop (founded 2016, director Kevin McDonnell) delivers the managed sale route. Pattinson Auction (established 1977) runs the auction route. Both are independent businesses we work alongside; neither is owned by or part of MosStone.

How each route works →

Professional network

Accountants, tax advisers, mortgage brokers, solicitors, surveyors and planning consultants who already know this region and already know how we work. Investors get access to them; you’re free to use your own instead, and for anything legal or financial you should have independent advice regardless.

How we’re paid

Where a referral to a partner earns MosStone a fee, you’ll be told before you agree to anything. Nobody should have to work out who is being paid by whom halfway through selling their house.

Compliance & trust

Registered, insured, and happy to prove it

AML and KYC processes on every transaction. Registered with the ICO. Member of the Property Redress Scheme and of the NRLA. Professional and public indemnity insurance both held and in force.

What each of these means for you

Elsewhere

Connect with Property

Sam is a co-founder and co-host of Connect with Property, a monthly property network based in Cambridgeshire.

It runs once a month and puts the people who actually do this work in the same room — investors, developers, brokers, solicitors, surveyors and trades. Not a pitch night, and not a room full of people selling courses to each other.

It is worth mentioning here for a practical reason rather than a boastful one. When this site says MosStone sits at the centre of a network, that network is not an abstraction or a page of stock logos. A good deal of it was built in that room, over years, with people whose work we have watched at close range before recommending them to anybody.

If you are investing in this region, or thinking about it, you would be welcome.

The network

At a glance

  • What: a property networking event
  • How often: monthly
  • Where: Cambridgeshire
  • Sam’s role: co-founder and co-host
  • Who comes: investors, developers, brokers, solicitors, surveyors, trades

Also

Secret Diary of a Property Investor

Sam also writes Secret Diary of a Property Investor — a more candid, funnier account of what this work is actually like when the survey comes back badly and the builder stops answering the phone.

It exists because property marketing is relentlessly polished and the job isn’t. None of it changes how the deals are underwritten or how sellers are treated, which stay entirely unfunny. But if you’d like a look at the version with the varnish off, it’s there.

Read the insights instead

Easiest way to judge any of this is to talk to me.

No script, no sales sequence afterwards.